We were contracted by the Viginia Economic Development Partnership (VEDP) to create a marketing strategy and implementation plan to attract new invest into the state from Europe.

Our London team working with the VEDP executives to create a compelling value proposition for the state, identify the key sectors which best matched that proposition and developed a series of strong sales messages that they could take to market. We also supported their investor outreach programme in the UK and Ireland, identifying a list of multinationals that were looking at US investment.

The result, Greencore committed to a new manufacturing plant in Virginia promising 350 new jobs.



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